SRINAGAR: Principal Secretary, Planning, Development & Monitoring, Estates and Information, Rohit Kansal Thursday stressed on widening the ambit of activities of the Department of Information and Public Relations (DIPR) and called for reviving the glory and traditions for which the Department held a unique position.
The Principal Secretary was speaking at a meeting convened at Media Complex here to review the functioning of the Department.
Addressing the meeting, the Principal Secretary stressed on further professionalizing the activities of the Department to serve as a bridge between the Government and the media.
He impressed upon the officers to widen the ambit of the departmental activities which are mainly focused on the welfare of the people. He directed constituting departmental teams so that grievances and complaints of the general public appearing in print, audiovisual and online mediums are monitored and reach to the concerned and accordingly appropriate feedback from them is elicited for redressal of public issues.
Kansal said that effective feedback about various programmes, developmental activities and other issues would bring overall efficiency in the administration as well as in public journalism. He also said that the department should carry success stories and features about what various departments have done from peoples’ perspective besides do public interest stories and packages.

KR Desk