JAMMU: Jammu and Kashmir Trade Promotion Organization (JKTPO) has participated in 54th IHGF Delhi Fair 2022 edition at Delhi, a flagship B2B event of Handloom & Handicraft sector organized by Export Promotion Council for Handicrafts (EPCH).
JKTPO sponsored & facilitated 10 Handloom & Handicraft exhibitors to showcase their products to enhance their visibility during the exhibition. M/S The Pure Handicraft Sozni exhibited Sozni Shawls, Pashmina Shawls, Sozni Stoles, Sozni Suits etc., M/S Badam Pashmina Raffal Handloom Weavers Industrial Coop. Ltd. Exhibited Kani-Shawl, Raffal, Pashmina Shawls, Stoles etc., M/S N.B Shawls exhibited Shawls, Kani Shawls, Jamawar etc., M/S Rahi Handloom Weavers Co. Ltd. Exhibited Pashmina Shawls, Kani Shawls & other Handmade Products, M/S Multi Crafts Development Works H/C ICS Ltd. Exhibited Sozni & Pashmina Shawls, M/S Tsanga Teholinga Stone Jewellery & Mix Embroidery Works H/C ICS Ltd. Exhibited Pashmina Shawls, Woolen Shawls & Jewellery, M/S New Style Handloom Weavers ICS Ltd. Exhibited Handloom Blankets & Pashmina Shawls, Sweaters, M/S Meeras Carpet Weavers Industrial Co-Operative Limited exhibited Carpets& Rugs.
Jammu and Kashmir Industries Limited (JKI) & J&K State Handloom & Handicraft Dev. Corp. showcased variety of unique and range of GI products of J&K were displayed at the event viz. Pashmina Shawl, Paper Machie, Hand knotted Carpets, Sozani work, Woollens, Walnut made products etc.
54th IHGF Delhi Fair 2022 edition presents a comprehensive collection of home, lifestyle, fashion, textiles & furniture products for the season ahead from over 2000+ manufactures & exporters. Held at the plush India Expo Centre, Delhi-NCR, India, the IHGF Delhi Fair exhibits over 2000+ new product expressions and more than 300 design developments across 14 product categories. This was a one stop sourcing destination for retailers, importers, wholesalers and design professionals.
Exhibitors received very good response and various B2B meets held with national & international visitors/buyers. Ample business leads have been generated by the exhibitors which will help to generated good business out of it.
Khalid Jahangir, MD, JKTPO emphasized that showcase of J&K Handloom & Handicraft products in such kind of big events help to improve overall business ecosystem of trade and export in UT.
He stressed on importance of promoting GI tagged authentic handloom & Handicraft products of J&K at national & international level to curb the competition from unauthentic products.
He said that JKTPO will participate in many more such events in future to give opportunity to sellers of J&K at national and international level.

KR Desk