NEW DELHI: Google Play and Android generated an estimated Rs 4 lakh crore in revenue for app publishers and the wider Indian economy in 2024, according to a latest report by economics, policy and opinion research consultancy Public First.
India’s digital economy is one of the largest and fastest-growing in the world, experiencing unprecedented momentum fueled by rapid smartphone adoption, affordable data, and a dynamic ecosystem of developers and entrepreneurs, the report measuring impact and contribution of Google Play and Android to India, said.
According to the report, India’s digital revolution is transforming how millions of people participate in the modern economy.