SRINAGAR: Aircel, mobile and internet service providing company, Thursday announced partnership with mydala.com, online deals and mobile marketing and service platform, to launch ‘Aircel Joys, a company spokesperson said.
Through the partnership, Aircel customers can avail deals and discounts upto 90 percent from a vast range of categories such as Entertainment, Lifestyle, Shopping, Hospitality, Personal Care and others. “Good deals and discounts along with an easy transaction mode will make ‘Aircel Joys’ a preferred choice amongst the subscribers,” the spokesperson said.
“As a brand, Aircel has always understood the pulse of the youth and introduced innovative products and services by offering extra to its customers,” Anupam Vasudev, Chief Marketing Officer, Aircel said.
Speaking on the partnership, Anisha Singh, Founder and CEO, mydala said, “We are delighted to partner with Aircel and provide a unique mobile platform to its users. Considering the growing number of mobile phones, mobile data users and the consumer psyche for buying something which is available at a unique price point and convenience, we hope to provide Aircel users with further savings and value. Aircel Joys is bound to become very popular amongst the users and we intend to take this a step further.”
‘Aircel Joys’ allows its customers with the convenience of shopping on the go from a number of brands, products and services. Aircel subscribers need to dial *121*787# to browse through the menu and select the deals as per their requirements.
The customers will have the flexibility to choose from 3 easy payment options: Pay per coupon option which would range from Re. 1 to Rs 49; Multiple deals for Rs. 5 per 2 deals for 2 days and unlimited deals pack for Rs. 30/month.  Aircel Joys can be used by both pre-paid and post-paid customers.

KR Desk