Cancer is a deadly disease that not only eats away at its victims but also consumes. But, unfortunately, despite the stupendous and staggering advances that medical science has made , no real cure has been found till now for this deadly disease. And, while attention remains focused on the nature of the disease itself, less attention has been devoted to its consequences on individuals(psychological and emotional) and families. This is not to detract from the disease but to put matters into a larger, holistic perspective. The etiology of cancer is still unclear and perhaps that is why a definitive cure has not yet been found. But, apparently, if the disease is detected at an early stage, then there are chances of recovery for a person suffering from this rather fatal illness. It on prevention and early detection that the focus and emphasis must lie. In lieu of this then what needs to be done is mass awareness programs through door to door , face to face campaigns, and the use of media like newspapers and , of course, the ubiquitous social media. People must be made aware not only of the nature of the disease but also early warning signs that could then be taken further by way of medical and clinical treatment. But, having said this, treatment even at early stages of this insidious disease is exorbitantly expensive. It is here that society must rise to the occasion and do its bit to help and assist those who are pr have become the victims of cancer. While there are cancer societies and what have you to help and assist, but their size, scope and scale, and reach is not enough to reach most if not all people who have been stricken with this disease and their families. A dedicated fund must be created which caters to cancer patients and we all must chip in with whatever money we can contribute. If, hypothetically speaking, all adult members of society contribute a mere ten rupees to this cancer fund, on a monthly basis, it would amount to a huge corpus of money. Well respected, senior members of society with stellar reputations can oversee and manage this fund. There is also another role for society with respect to cancer sufferers and their families. It is to help cancer patients and their families cope up with both the disease and its effects, by visiting them and offering words of comfort and solace. The disease is fatal and its consequences are invidious; it is about time that society wakes up and does its bit.