Srinagar: WhatsApp is testing a new feature to limit the spread of spam and misinformation on the platform, media reports said on Friday.
The messaging app will now enforce a forwarding limit on all messages, videos, photos which are shared.
In India, WhatsApp will test a lower limit of five chats at once, and then remove the quick forward button next to the media (audio, pictures, videos) messages, reports said.
It means that if a media message is forwarded five times from the same account, then after the limit is crossed, WhatsApp will disable the option for forwarding it further.
WhatsApp in a blog post revealed that India is the market where people forward more messages, photos and videos than any other country in the world. India is the app’s biggest market with over 250 million users. It is also the market where WhatsApp is facing increasing scrutiny over mob violence and lynching reports after misleading videos went viral on the platform.
The Facebook-owned messaging app in a letter to the Ministry of Electronics and Information Technology (MeITY) had written that it was horrified by the reports of violence in the country and announced new steps to curb the spread of misinformation. (Courtesy; The Indian Express)