SRINAGAR: Ford India on Wednesday launched the new version of its popular compact sports utility vehicle EcoSport priced between Rs 6.79 lakh and Rs 10.44 lakh (ex-showroom Delhi) to boost the sales this festive season.
“Ahead of the festive season, we have made our clever, compact SUV even more stylish with a host of smart features and enhanced power to delight consumers,” Ford India president and managing director Nigel Harris said in a statement issued here.
“With more than 2, 00,000 proud owners and counting, Ford EcoSport has successfully created a benchmark and continues to be received extremely well for its quality and value package across the globe,” he said.
The new EcoSport comes in three engine options. The petrol variant powered by 1.5 litre engine is priced between Rs 6.79 lakh and Rs 9.93 lakh, while the other petrol option powered by Ford’s 1 litre EcoBoost engine is available at a range of Rs 8.53 lakh and Rs 9.89 lakh (ex-showroom Delhi).
The new EcoSport also introduces an all-new competitively priced, Trend+ variant with globally acclaimed EcoBoost technology to give the power of choice to Indian buyers.
The new Trend+ variant will be offered with a choice of 1.5L TDCi diesel engine as well.
The diesel variant powered by 1.5 litre engine with improved power is tagged at Rs 7.98 lakh to Rs 10.44 lakh (ex-showroom Delhi).
Harris said: “With more than 2,00,000 proud owners and counting, Ford EcoSport has successfully created a benchmark and continues to be received extremely well for its quality and value package across the globe.”
Ford India said among other features, the new EcoSport is equipped with rain sensing wipers, automatic headlamps and electrochromic mirror that automatically deflects a beam of light from trailing vehicles to minimise obstruction to drivers.
The new EcoSport introduces a sophisticated and elegant new colour–Golden Bronze—and is now available in eight exciting colours including Mars Red, Diamond White, Panther Black, Kinetic Blue, Moondust Silver, Chill Metallic and Smoke Grey.