SRINAGAR: JK Tyre and Industries Limited on Tuesday launched its new ‘Steel Wheels’ showroom in Batangoo area of south Kashmir’s Anantnag district.
In an official handout issued here, the company said the showroom will be “a one-stop shop with tyre solutions” and “will offer a complete umbrella of tyre-specific services” for the consumers in Anantnag and its adjoining areas.
It said the showroom underlines “JK Tyre’s larger plan”.
“The company recently inaugurated new showrooms in Rajasthan and Delhi. Spread over this showroom showcases JK Tyre’s new an area of 700 square feet, retail identity for its exclusive stores,” it said.
“The ambience of the store is designed in a manner that makes buying new tyres, alloys and accessories a complete factual experience for consumers,” it said.
It said the display and information kiosk help consumers choose the most-suitable product for their vehicle.
“All JK Steel Wheels showrooms are equipped with modern features such as wheel servicing equipment, computerised wheel alignment and wheel-balancing, automated tyre-changing, nitrogen inflation, and air-care in addition to offering the complete suite of JK Tyre products,” it said.
Inaugurating the showroom, the company’s Zonal Manager (North) Amardeep Bhullar said, “We are extremely thrilled to launch the new Steel Wheels showroom in the region, hence bringing us one step closer to the commitment we offer our customers, offering world class products of quality and assurance in accordance with customer preference and liking.”
Proprietor Jehlum Tyre Palace, Bilal Ahmad, who was also present on the occasion, said, “This has been a great association with one of India’s preferred tyre manufactures, JK Tyre. The needs of consumers in these mountainous regions are quite different from rest of the country.
“With the inauguration of this new facility, we expect to bring the high standards of services and product innovation from JK Tyre to our consumers here and the adjoining area.”