SRINAGAR: Aircel, one of India’s leading telecom service providers, Thursday announced the launch of its new product that offers its subscribers free voice calling on data recharges.
The company, in a release issued here, said the product has been specially designed in view of the dramatic increase in number of mobile data users for whom the data usage is as much a part of their daily lives as voice calling.
“With this, customers will now enjoy an added benefit on the most affordable data products by Aircel. Moreover, the product also offers attractive call rates for local as well STD calling,” it said. Anupam Vasudev, Chief Marketing Officer, Aircel, said, “This product is in line with our promise of ‘doing a little extra’ and we’re confident that it will appeal to a large number of our users across the country.”
“We’re thrilled to launch a multi-media campaign for this exciting product across Radio, TV and Digital. It brings us pride that Aircel offers the most affordable data products to its customers, and offering free voice calling benefits would bring them the best value for their money,” he said.
The company said it believes in “bundling the best of offers” in its products to ensure that there is always an “added benefit” for customers.